Marketing attribution software for B2B SaaS companies to optimize ad spend
Built byGrant Cooper& Matt Pattoli
Cometly is a marketing attribution platform designed specifically for B2B SaaS companies. It unifies marketing, sales, and product data into a single connected view, enabling teams to analyze and act on data to optimize ad spend and prove ROI. The platform includes features like multi-touch attribution, server-side tracking, customizable dashboards, AI-powered ads management, and integrations with over 70 tools including Stripe, HubSpot, and major ad platforms. Cometly helps businesses connect every ad dollar to closed-won revenue, reduce customer acquisition costs, and scale growth with data-driven decisions.
Tie every touchpoint back to pipeline and revenue for accurate attribution.
Cookie-less tracking that survives ad blockers and OAuth flows.
Build the views your team needs in minutes to monitor key metrics.
Use AI to optimize ad spend and drive more pipeline per dollar.
Sync attribution data into your CRM, ad platforms, and data warehouses.
Ask anything about your data in plain English and get instant answers.
Send conversion data directly to ad platforms for better optimization.
Connect your entire revenue stack with integrations including Stripe, HubSpot, Salesforce, and major ad platforms.
Full-funnel attribution
A pageview is counted each time a page on your website loads and is tracked by the Comet Pixel or via server-side events, similar to Google Analytics.
No, both Core and Enterprise plans are available on monthly or annual billing. Paying annually saves 20%.
Cometly never throttles attribution. You'll be notified at 90% usage and automatically promoted to the next tier at the start of the next billing period.
Yes, unlimited connections to Meta, Google, LinkedIn, TikTok, Microsoft, Reddit, and Snapchat are included, with server-side Conversion API support.
No free trial is offered because attribution requires CRM and ad-platform setup, but professional onboarding is provided to get you started.
Traffic, engagement, sources and keywords are Similarweb-style estimates, refreshed monthly. Verified traffic comes from a connected Google Analytics / Search Console.
Stripe
Tailwind CSS
Lucide
PWA
Next.js
Railway
Vercel
Google Tag Manager
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